Data Conversion

Conversion of Contacts to CRM System

Business Problem

Our client was in the process of converting their membership organization from a group of home grown systems to a new commercial customer relationship management (CRM) system.  They had overlapping sets of contact information in multiple systems, and needed to extract, validate, merge, remove duplictes and convert all of the records to the final format required for importation into the CRM system.

The files containing the contact records were a mix of comma delimited files, Excel spreadsheets and MS Access databases.  Moreover, some of them had been updated by a company that validated the names and addresses, appending new names and addresses for some companies.  Additional information needed to be extracted or inferred from existing fields, including the the free-form notes field.  Finally, the client requested that we use the information appended by the data validator to create new prospect records if it differed from the existing contact information.

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Conversion of MS Outlook Contacts to Now Contact

Business Problem: As part of a conversion from Windows-based PCs to Macintoshes, our client was moving from MS OutlookTM to Now ContactTM for contact management. Unfortunately, Now Contact could not import directly from Outlook and they did not share a common import/export format. They had 17,000 contact records spread across four different PCs. Paying someone to rekey the data would be enormously expensive. Consider that even if the data entry person could copy one contact per minute, it would still take them 283 hours to complete the task. Even assuming they could hire a temp at $15 per hour (a very low price for the client's geographic region), that's over $4,000 worth of labor.

To make things more complicated, the four sets of contacts overlapped. They had many of the same people, but not always with the same information for those people. In some cases, there were even duplicates within a single set of contacts. The client needed these duplicates eliminated and information about each unique person consolidated.

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Praise

" Celtic Wolf did some major development to our proprietary software system. The staff at Celtic Wolf was always extremely professional and were very responsive to our needs. Every email and phone call were responded to with detailed follow up, we were never kept in the dark. I highly recommend Celtic Wolf. "

Nick Y. Ron
CEO
MAFC Residential, Inc.